How to be a copywriter

Wednesday, July 25, 2007

End-of-month drinks and poker

Collective end-of-month drinks are at 5.30pm on Friday, followed by a poker tournament at 7.30pm (sign in from 7). Vijzelstraat 67 in the shop. Hope to see you there.


Thursday, July 05, 2007

COLLECTIVE NEWSLETTER: June review

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The Stutters open their ShopSpace

Exhibition space for collective members

New vacancy and new intern

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The Stutters

A band on our record label are opening their own shop record shop for 3 weeks to sell their debut EP. There’s a page in Amsterdam’s Het Parole about them tomorrow so keep your eye out for that, and the opening is this Saturday at 5pm – Vijzelstraat 67, Amsterdam. Come on down. www.myspace.com/thestutters

Photography / art

After the Stutters are finished with the shop I’m going to sell the suits and other things in there. They’ll be wall space for exhibiting photography and art from a Collective member each month. If you would like to be considered, please send me JPEGs of your work. (The shop is going to be up-market so no cartoon-like pictures)

New intern

Casper van den Broek is joining us as an intern on 1st August for a year.

Job vacancy for assistant marketing manager

We have a vacancy for a full-time assistant marketing manager. If you know someone please pass this on.

Job description: Creating and co-ordinating the promotion of THE COLLECTIVE to advertising agencies. The job description includes marketing, communication, sales and strategy. Everything from design to data inputting. From event brainstorming to detailed organization. From advertising creation to print buying. It is an exciting job with freedom and potential. The ideal candidate is a marketing graduate with at least two years work experience. Motivated, hard working and self-supervising, you must be confident and good on the telephone and be willing to do what it takes to grow the business. Knowledge of Dutch and English is essential. Computer and design experience is advantageous but not essential, as is experience in and enthusiasm for advertising. THE COLLECTIVE is Europe´s leading agent for freelance advertising professionals. We place copywriters, art directors and designers in agencies in the Netherlands, Belgium, Germany and beyond. Please send your CV and covering letter to info@thecollective-europe.com

Webhits

13,044

Monday, June 25, 2007

End-of-month drinks - Friday 29th June

For those of you that are hungry for more after Saturday’s party or if you missed it and want to make amends, you are cordially invited to the Collective end-of-month drinks on Friday from 5pm until 7pm – Vijzelstraat 67.

 

And for those truly insatiable party animals – the night continues at last Payday party ever – 10pm to 5am – Warmoestraat 121.

 

 

 

 

 

Monday, June 11, 2007

Reclamefeestje!

Friday 15th June 17.30 Cobra Museum Amstelveen

It includes a delicious Mediterranean buffet

http://www.cobra-museum.nl/nl/adres.html




Monday, June 04, 2007

COLLECTIVE NEWSLETTER: May 2007 review

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2 new members

Maternity leave

Full-time job vacancies

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Maternity leave

Sandra has left for maternity leave. We wish her the best of luck and look forward to welcoming her back in October.

 

Vacancies:

Creative Director Moscow

Ideal candidate is young (35 maximum) and very bright. The candidate ought to have cannes and/or golden drum awards during the last three years. 6-8 years in advertising, 2-3 years as grouphead in the network agency or boutique type of agency. The person has to have "international mentality". Great manager and creative driver for Russian teams. Clients: Telephone company, 2 pharma brands, 2 bank brands, 1 retail brand, one social advertiser (safety driving) and lot's of new business.

 

Full-time copywriter vacancy near Amsterdam

For an international electronics company’s European Marketing Department we are looking for an English-language copywriter. You will be part of the creative team working on concepts for end user-, dealer- and press communication such as Consumer Electronics, Direct Marketing, B-to-B and Retail Direct. You will be responsible for writing feature articles, brochures, advertising, newsletters, press releases and website content as well as copy for store signage, window dressings, commercials and infomercials. Furthermore you will support the translation process in calibrating all involved translators and evaluators. Job requirements:

• Quick copy skills and innovative ideas;

• Understanding of the CE market;

• Good technical understanding;

• Good client skills and an analytical mind;

• Strong communication skills and ability to work in a team;

• Strong feel for quality;

• Native English speaker;

• Good knowledge of the Dutch language; German and French are advantageous;

• Result driven, deadline and detail oriented;

• Work well under pressure.

 

New members

 

We’re delighted to welcome the following freelancers:

 

 HANNES WINKLER - Copywriter

 Agencies:
 Strawberryfrog, Springer &. Jacoby, Jung von Matt

 LOCATION:
HAMBURG, GERMANY

  Profile

 

 

 

ALEXANDRA LIER – Art director

Agencies:
Jung von Matt, Leo Burnett, Clemenger BBDO Sydney
Freelance and author "of the book speedseekers":
Leo Burnett, JVM, Mr Wolf, Avantgarde, Puma, DDB,
Lucie P Filmproduktion, Motoraver Magazin, Kittentoshi Bureau,
BBDO, Kinoherz Filmproduktion, Unique Records,
Amanda Bar,
BMZ, Publicis, Plantage, Springer Verlag, Castrol, JVM, Scholz und Friends,
Springer & Jacoby, Das Werk

 Profile

 

 

Website hits

1474

 

Monthly drinks

End-of-month drinks will be on Friday 29th June. If you haven’t had a chance to see the new office please come by then.

 

You can read other news items and keep up-to-date with the goings on via our blog http://thecollective-europe.blogspot.com/

 

All the best,

 

Jack and the Team

 

 

Thursday, May 24, 2007

Collective whisky tasting - Friday June 8th

The Collective is organizing a very exclusive whisky tasting!

Cadenhead is Scotland's oldest independent whisky bottler. They haunt the world and select the finest casks from the greatest distilleries. This means you get the best barrels from the best distilleries. All single cask.

Together with them we have organized a whisky tasting where we get to meet whiskies from unexpected places. We all know the Scottish whisky, but many countries all over the world produce some really good stuff. Countries such as New Zealand, Japan and Canada make excellent whisky. During this tasting we get to meet some exciting new whiskies from all over the world.

The date is Friday June 8, starting at 7:30 pm. Halfway through this entertaining evening there will be a little snack. We have been arranged a special price for members of The Collective (and friends, do invite them!): 22,50 euro. Location is in their shop, Rozengracht 232, just around the corner of the fire brigade.

Please let me know if you want to be there, as they have to reserve enough whisky for everybody.

Also, the end-of-month drinks is still on this time next week in the new place. 5.30pm – Thursday 31st May.

Hope to see you at both!

Jack

Tuesday, May 15, 2007

COLLECTIVE NEWSLETTER: April review

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Opening drinks

The Internationalists strike again

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Opening drinks – 31st May

Moving is hell. We’ve got almost everything set-up now but we still have to paint the stairs and 100 other things. We hope to be ready by the end of the month so we can have drinks on Thursday 31st May. It’s an informal but open borrel so bring some friends along. We’ll have a proper official opening next month when we have time to send out some invitations.

 

New cartoon

Another new cartoon from Fraser Bailey, Craig Lovelidge and Janneke Huijnk. It will air in Adformatie soon. We’re taking a break for the summer with the ads, as circulation goes way down. Watch this space for more adventures in the autumn.

 

 

Website hits

1487

 

You can read other news items and keep up-to-date with the goings on via our blog http://thecollective-europe.blogspot.com/

 

 

 

Tuesday, March 06, 2007

Dubai vacancies

A large and leading agency in Dubai is looking for five new people. Interviews will be conducted in London 17th-19th March.

They need a CD, Senior Team, Head of Activation and a Senior Writer. Award-winning only.

If you’re interested or know someone who is, please contact info@thecollective-europe.com

COLLECTIVE NEWSLETTER: February review

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Danish trip

Flower power

Monthly drinks back on
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Copenhagen visit

I visited Copenhagen in-between the riots and went round the agencies there. I got a very good response and hope to get some more work from there very soon.

Spring bulbs

Last week we took bulbs around all the Amsterdam agencies as presents for The Collective. It’s been three long days, but thanks to the efforts of Noah and Daniel the desks of the Dutch advertising industry are in full bloom.

Old ad magazines

We have a pile of old ad magazines in the office if someone would like to read them. We subscribe to Germany, Belgium, England and Dutch ad mags. Also, if you’d like to come by and read them as they come in then you’re most welcome.

Monthly drinks

We’ve missed a few months but we’re on now for Friday 30th March – 5.30pm in the office.

Collective cartoon

Due to an unfortunate incident involving a beer bottle and the pavement, Janneke our cartoonist is out of action. You’ll have to wait until next week for the next installment of The Internationalists.

Webhits

10830

New members


MIKE BRANDT

Agencies:
Jung von M
att, Springer & Jacoby, Heimat, freelance

LO
CATION: COPENHAGEN
Pro
file



FRANK HOLTEN

Agencies:
Publicis Group, Bridge A'DM'P, Vergeer & van W
eerdenburg, Bureau aan de Amstel, Bovil, GVDW

LOCATION: VALKENSWAARD, NL
Profile


CLAUDINE SEYNAEVE

Clients:
Push International (for Bar
clays IRCB, Fidelity, Lexis Nexis, Llyods)
Sop
exa: Frenchfoodandbeverages.com: Fromages Pur Brebis Pyrénées:
Eu
ropean Spa Magazine (IMC), Tribal Internet Marketing (for Philips and the European Library

LOCATION: AMSTERDAM
Profile

Victor Mulder

Agencies:

EuroRSCG/4D, Yasny (You Ai
n’t Seen Nothing Yet), EuroRSCG/WMBM, Brüggenwirth Maas & Boswinkel, Streamline Design, Headquarters Art & Advertising, Mulder & Hooft ontwerpers.
LOCATION: AMSTERDAM
Profi
le

GINETTE LAVELL

Clients:
Adformatie, Amstel International, Amstelland Vastgoed, Appoint, Bouwfonds, Curver, CMG, Creatie, DMSA, Grace Sea Sailing, Heineken International, Het Parool, Holland International, Holiday Inn, Interpay, ING, Jamin, Hugo Boss, KLM, Koningin Wilhelmina Fonds, McDonalds, Mercuri Urval Nederland, Mexx mode en scents, Nationale-Nederlanden, Nederlandse Spoorwegen, NOTU, Pfizer, Postbank, PTT Post Mediaservice, Sanofi, Teatro Circo KRAN, Wessanen, Wieckse Witte, Yamaha.

LOCATION: AMSTERDAM
Profile

Vacancy at The Collective

Supplementary to the newsletter, we’re also looking for another agent to come and work at The Collective.

It's an interesting and social job going round agencies, networking, meeting freelancers, handling jobs, etc. The ideal person would be an ex-traffic manager or agency creative recruiter. Dutch-speaking – Amsterdam-based. If someone springs to mind please get in touch with info@thecollective-europe.com

Monday, March 05, 2007

Photoshoot and press coverage

Thanks to everyone that came to the photoshoot - it turned out really nice - http://www.thecollective-europe.com/2007photo.jpg

Here's the article from this week's ReclameWeek - http://www.thecollective-europe.com/reclameweek2007.jpg

COLLECTIVE NEWSLETTER: October review

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German caller

Mass-email – New members

Feeling lucky? Poker party

Album launch party
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German caller
I’m happy to welcome a new member of staff. Max Junghanns. He will be working
part time calling German advertising agencies to promote the collective.

Xmas dinner
Keep this date free: 14th December. It will be the collective xmas dinner in
Amsterdam. The Waag this year.

Mass-emailer - new members
A
mass-email went out last week promoting our new members.

Timesheets
All invoices must also include corresponding timesheet entries on them, including date worked. It’s not enough just to put the start and end dates. It’s very confusing
otherwise to add up totals.

Collective drinks
Only two people came to the last drinks. A failure. You obviously need more incentive. The next night will be a poker tournament. Details to follow.

Launch party
If you’re in
Amsterdam on Thursday 9th November, come to the Melkweg. It’s the launch of my new album Long Live Love. All collective members are entitled to free guestlist, but it would be great if you could bring friends, loved ones, strangers from the street, as we had to hire the venue and want to at least break even. www.myspace.com/thejackstaffordfoundation If you want to be on the list please forward this email to sanna@therecordcompany.net with your name in the body.


New members
Happy to welcome the following new freelancers this month.

YUDI WARSOSUMARTO- AUSTRIAN

Agencies:Bartle Bogle Hegarty, Barci & Partner, Ogilvy & Mather, Euro RSCG, Haslinger, Keck, Peach, C. Satek, Lowe GGK, Young&Rubicam, JWT, McCann Erickson, Saatchi&Saatchi, Section D, DMC Vienna, Men on the Moon

LOCATION:
Vienna

Profile

Yudi says: Going for one rule by John Hegarty; “Dramatise the Simple.” The simple idea always stems from a great concept. The reason I still love the job after 13 years? Well, the challenge never ends.


A
ARON ISRAEL

Agencies:
Funkdup, London, Tommy Hilfiger, Weiden and Kennedy-Heineken, Reload Magazine, DNA.
Diesel New Art, Fan Club Network-NIKE, Stick Magazine

LOCATION: Amsterdam

Profile

Aaron Israel is a high-class illustrator who’s worked for clients like Nike, Diesel and
Tommy Hilfiger. In 2002, he created Stick magazine which became quite popular in

Stockholm
. After that he worked among others in Funkdup, London and Weiden and
Kennedy located in
Amsterdam.



ROBERT MITCHELL


Agencies:
(s. 1984)Foote Cone & Belding, Scholz & Friends , Springer & Jacoby, JWT, Lintas, Saatchi & Saatchi

LOCATION:
Hamburg

Profile

Robert won his first award aged six, in a national Typhoo Tea painting competition. Following school Robert trained as a photographer, working first as an assistant and then freelance in many parts of Europe. In 1984 Robert joined Saatchi & Saatchi as a Junior Art Director. Further posts followed at Lintas, JWT, and Springer & Jacoby in Hamburg, before he returned to Saatchi’s in Germany as Creative Director in 1993. Robert’s love of photography soon turned into a fascination with film and commercial production: his creative work has won awards in Berlin, London, New York, and Cannes. From 1995 to 1999 Robert was Executive Creative Director of Scholz & Friends in Hamburg, and from1999 until 2006, he was Executive Creative Director of FCB Europe, where he played a key role in running the worldwide Samsung Electronics business from FCB Frankfurt. For the past two years he has lead the Beiersdorf account as Worldwide Creative Director for FCB.

Tuesday, February 20, 2007

COLLECTIVE NEWSLETTER: January 2007 review

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Press coverage: Photoshoot

Ad in Adformatie

Spreading the love: Valentine mailing

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Press coverage

We were interviewed by ReclameWeek today and there will be a full-page article on us in the next issue. They need a photo so we’re doing one in the office (Gerard Doustraat 248, Amsterdam) at 4pm this Monday. Can you come down? Men will wear my suits – ladies if you could wear something formal. The photo will also be used in magazines in other countries and will replace this one in our communications, but it will be a different concept. Maybe Reservoir Dogs. We’ll decide on the day. With so many creatives the ideas will be an embarrassment of riches. Bring one along!


Cartoon ad

Here’s the ad that Fraser Bailey and Craig Lovelidge have created. The wonderful illustration is by Janneke Huijnk. It ran in Adformatie last week and 3 new ones will appear in upcoming issues before the summer. I’ll send them as I get them. Great work.

New agent

I’m happy to welcome Lauren Alexander from South Africa to the team. She is working part-time calling British agencies from Campaign.

Website hits

More than ever.

Thursday, February 15, 2007

COLLECTIVE NEWSLETTER: November review

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Christmas dinner

Poker party

Album launch party photos

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Christmas dinner
It’s that time of year again. The Collective Christmas Dinner. A fun-filled evening of fun and laughter – and that’s just my speech. This year’s location is upstairs at: Eetcafe van Buuren, Sarphatipark 4,
Amsterdam, 020 675 9945. It’s near The Collective office – the other end of the Sarphatipark. Drinks from 6.30pm. Dinner 7.30pm. 14 euros for a main course approx. (an optional 3-courses for 21.50). Excl. drinks. Payment on the day. (The location has changed from the Waag because it was too expensive.) Hope to see you all there. Please RSVP to sharlene@thecollective-europe.com in advance. Guests welcome.

VARs
If you’re invoicing from NL, please remember to apply for new VARs and send them to us. No payment of invoices w
ithout up-to-date VARs. It’s the law!

Business cards
If you want free business cards just get in touch with me.

Bulldog
Don’t fall asleep around Peter Strange here’s his new commercial for the Bulldog in
Amsterdam http://www.youtube.com/watch?v=icIMIub6c4k

Cricket
Also on You Tube, John Richardson had his cricket knowledge tested on Dutch television http://www.youtube.com/watch?v=YGtgCKl1os0

New callers needed
We need some new part-time members of staff. If you have know friends who are looking for work contacting advertising. Languages and ad knowledge advantageous. It’s basically going through Campaign (UK) and Pub (BE) and contacting interesting agencies. 1 day a week. Based in Amsterdam.

3D web developers
We need 3D web developers to create online worlds. Any experience or desire to be, please get in touch.

New members
Happy to welcome the following new freelancers this month.

ROXANA ILINCA- ROMANIAN

Copywriter

I am a passion driven professional, I love my job and I’m sure I could do nothing else better. I’m experienced in both ATL and BTL, flexible in style and manner and I never walk on the same path twice. I like to do things differently each and every time, but following a coherent line, so that none of the brands I’m in charge with alter its’ identity strength.
I always try to find the perfect match between the idea and its’ materialization. That’s why I’ve chosen an art partner who helps me make an idea-shape-material whole.


CATALIN ILINCA- ROMANIAN

Designer
I am a talented creative, flexible in style, manner and field, highly sensitive to detail and with a perfectionist attitude.
My experience includes work in print media (ad prints, brochures, posters, stamps, book covers, outdoors etc.), interactive media (web sites, cd-rom's), animation (2D& 3D), motion graphics (intro movies, video editings), illustrations and corporate identities. Due to my working for many clients (BBDO Bucharest, Sony, Philip Morris, Leo Burnett Bucharest, USAID, General Electric, National Democratic Institute, The Romanian Ministry of Foreign Affairs and others) and my contacts with different environments,
I have become a versatile professional, experienced in art direction, freelance and corporate work
.

NIGEL LUHMAN

Copywriter
Having learnt the tricks of the trade at a global publishing house, I have been putting my love of language to good use as a copywriter and journalist since 1995. And I must admit English is a very handy tool for the job. In the meantime, my client list includes international corporations and advertising agencies located throughout Germany. Companies clever enough to hire someone to write their copy for the target audience from the very start. And not simply have their own ideas translated...

KERSTIN HEYMACH

Artdirector
Kerstin is a 12 year experienced German Art Director who won great awards throughout the years and worked with great clients such as the well known Media Markt, Lexus, Jaguar, Kraft and Swatch.

Website hits
6320 this month and No. 6 when you search The Collective. Oh to be popular.

JSF LLL album launch
Party was great.
Thanks all who came for coming.