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I began my career as an Art Director at Ogilvy & Mather. I became a Copywriter on joining Gold Greenlees Trott in the 80’s. Since then I’ve worked at agencies such as JWT, Wieden+Kennedy Amsterdam, Abbott Mead Vickers BBDO, and Lowe & Partners. I was also Creative Director of Reay Keating Hamer, BDH/TBWA, and Walsh Trott Chick Smith. My work has won awards at D&AD, BTVAA, The Creative Circle, Campaign Poster Awards, Cannes and The New York One Show.
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I’ve always been very curious. I like to travel and see new places. To learn new skills and to get new ideas. Im also very enthusiastic and dedicated. I have very high expectations for my work and Im prepared to work hard to reach them. To me it is very important to find joy in everything I do and I always try to keep an open mind.
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Happy to live happy to work.
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A seasoned professional with experience in all media. Worked with several multinationals as well as local clients. Totally fluent in both spoken and written English and Finnish; studied, worked and lived in the U.S. for a total of 14 years. In addition to advertising, I have written for several travel publications as well as business and customer magazines covering a very wide range of topics from biotech to wireless communications and export promotion. Additionally, I have published three crime novels. Written more than 100 TV commercials, thousands of ads, websites etc. Creativity, ability to understand the client’s business and efficiency are my strengths.
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I would say that I was a confident, experienced, self-starting, hands-on type Account Director and Brand Strategist, with a good list of happy clients that I've worked for over the years. I have operated on both the national and international levels of Marcomm's - with a strong preference for the diversity of challenges and opportunities offered on the international level. I aim to meet and exceed expectations, teach, grow and learn through what I do and how I do it. I'm open and friendly and not afraid to roll up my sleeves and burn the midnight oil when needs be. I think for and with both the client and the agency, seeking the best possible results at all times.
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